Friday, July 3rd, 2009 at
1:20 am
Buying a domain name at auction can be a great way to get a good name at an affordable price. But you need to be a little bit savvy when researching the offerings out there. Having a great domain name is key to search engine optimization. Here are a few tips for buying domain names at auctions.
The first thing you want to do is research the value of the domain name. Unless you know what its potential value is then you won’t know what’s a bargain or over priced commodity. You want to approach a domain name sale just like you would any other object for sale. Be sure to do your due diligence before even starting to bid. Most of the domain auction sites will have a tool built in that will let you assess the value of a domain name.
The next thing to look for is how well the domain name is SEO optimized. If the domain name doesn’t get a sufficient page hit return then it’s not going to be a very effective business name. The lower the SEO score the less you should pay for the website.
Another thing to look at is multiple buys. Is only one name and registry being sold? If so then you might have to worry about cyber squatters who are sitting on a .net or .bit registry. If you’re able to purchase the major domain registries with the domain name then you’re much better off.
Finally if you’re looking to lay out a good deal of money for one particular web site then you might want to look to buy other sites that are common misspellings of the domain name. This is the same tactic used above with regards to domains that aren’t dot-com. You want to limit your exposure to those that would develop phishing or smear sites.
Buying a domain name at auction doesn’t have to be difficult. Just stay informed and know what options you have and you’ll do fine.
Friday, June 26th, 2009 at
1:16 am
If you’re looking to register a common name on the internet then you’re about 15 years too late. All the more common words and phrases were picked up by tech savvy investors back in the early1990’s. This doesn’t mean that you’re stuck coming up with an odd combination of letters and numbers though. There are plenty of ways to find just the right internet domain name.
Here are a few tips for choosing a domain name when all the best are already taken.
- The first thing you can look at is moving out from under dot-com. Dot-com is the most widely accepted and used domain registry for business. If this isn’t as big a concern to you then try looking for your preferred domain name but with a different dot registry such as .biz. A lot of these names are still available.
- If you just have to have a particular name then you might want to consider trying to buy it. Any domain registry will give you the contact info to contact the domain owner. A lot of investors are just looking for someone to sell the name to. You’ll probably have to pay a premium up front price but once it’s yours then all you have to worry about is the annual domain registry fees.
- If you’re the creative type then you can look into finding different ways to spell your domain name. Look for common misspellings and substituting different letters and numbers. The only downside to this is traffic to your site might be a bit reduced by people typing in the correct spelling directly into their browser.
These are your main 3 options for choosing a domain name that’s already been registered. You can look at other registries, try and pay off a cyber squatter, or get creative with the domain name. You can usually use a combination of these methods to get a domain name that will exactly fit you and your business.
Wednesday, June 3rd, 2009 at
9:04 am
Whether you are putting a business online or just want to register your own name choosing an Internet domain name can be a bit of a hassle. Chances are the great name you choose has already been snapped up by a cyber squatter. You can either pay a ransom to get the name or you can get creative with choosing a domain name. Here are a few tips for choosing a domain name.
The first thing you need to do is research domain companies. Just because a company advertises during the super bowl doesn’t mean that they will have the best price or support for your needs. Shop around to find the best domain name deal.
The next thing to look at is the domain hosting. Will you be running your own servers or do you want a provider to host your site. There are all-inclusive providers who will do both. They’re reliable but the price will be a little bit higher than just registering a name.
Once you’ve gone through all the mental gymnastics to find the name that works be sure to register it on multiple domains. You’ll want to buy the traditional dot com as well as dot net and any other dot registries that might fit your business. By snapping up these alternate domains you can prevent someone from purchasing the same name with a different dot ending. You want to keep your customers on your page.
Another way to prevent someone from being directed to a page other than yours is to go ahead and purchase any sites that might closely mirror yours such as common misspellings.
By being a little bit creative and doing your homework you’ll be successful in choosing a domain name that will work for you or your business.